GSI PHILANTHROPIC CAPACITY ASSESSMENT
How much can you really raise?
Responding to client demand, GSI has developed a methodology to project aggregate fund raising potential for a development program at any stage in its maturity. The Philanthropic Capacity AssessmentTM (PCA) integrates proprietary techniques developed and refined by GSI over many years.
The PCA involves four key components:
- Structuring a Community Giving Profile
- Documentation of an organization`s entire Universe of Prospects
- Calculation of Philanthropic Potential, by source and by program over a multi-year period
- Analysis of Key Factors essential to fund raising success
Together with a detailed overview of marketplace giving trends and demographic data, the PCA deliverable is a comprehensive written analysis with full documentation. The PCA also serves as a powerful strategic planning tool.
We know of no other methodology of this kind in the fund raising industry.
More information is available in our PCA article. Read More
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In January of 2007, GSI presented the results of a campaign planning study for Monadnock Community Hospital (MCH) in Peterborough, New Hampshire, which determined that MCH had the upside potential to raise $8.6 million - or more than three times what the Hospital had ever raised before. Laura Gingras, MCH`s Vice President of Philanthropy and Community Relations, was ecstatic!